Butterly enables retailers and brands to build micro-communities that provide real-time feedback, and produce compelling user-generated content (UGC) driving sales online, on-pack, and in-store.
Consumer Research
Leverage the Butterly Community or launch a white-label instance in our platform to build and connect with customers who are your ideal customer profile.
Over 2 million questions have been answered by Butterly panel members who are part of the ChicKAdvisor.com community across every imaginable product category.
Product Ideation & Merchandizing
Improve your product pipeline by engaging consumers in the design of new products.
Develop and ship prototypes to your community members who are sworn to secrecy giving you honest early stage feedback.
Creative Development
Test your creative before you make big decisions on packaging or media buys. Upload any kind of file and get feedback within a few hours helping avoid mistakes and drive greater effectiveness with your spend.
Product Launch with Trial
Butterly collects and analyses data in real-time so you don’t have to wait. Most campaigns start showing results within a few hours of launch. We would say more but there’s just too much to show!
Shopper Marketing
Consumers only spend a few moments in-store and you have to make every impression count. Win that critical at-shelf moment of truth by leveraging user-generated content to create compelling in-store activations.
Product Claims
For over two decades, brands (and their associated regulatory and legal teams) have trusted Butterly’s community members as a seal of approval supporting on-pack product claims.
Brand Health Audits
Within the Butterly dashboard, you can keep tabs on every aspect of your brand and product launch. From the number of reviews completed by your advocates to their current sentiment and recommendation rate.