Campaign Objectives
- Identify 100 brand advocates to secure testimonials for four NOW Kids products
- Secure ratings, reviews, testimonials and social media posts to leverage in product advertising and social media campaigns
“Since we started working with Butterly, we have been able to engage with 100 mom and dad Micro-Influencers to create engaging social posts to support our NOW Kids™ Vitamin portfolio. We have been very happy with how targeted Butterly can be and the quality of Micro-Influencer content and reviews. We have experienced sales lifts, as well as increases to social followers and enewsletter sign ups.”
– Eleni Kakoyianni, NOW® Brand, Product, Communications Marketing Manager
Achievements
Recommendation Rate
0
%
Positive Sentiment
0
%
Social Shares
0
+
See more case studies...
