The ultimate platform for consumer insights & growth
Butterly is a truly turnkey platform that helps you connect with customers and partner with them from concept development to product launch.
Brand Activation Hub
This is your dream campaign dashboard design and used by a team with over 1,000 product launches. From here you can activate and manage virtually any aspect of your campaign with easy reminders and prompts on next steps.
Connect with Consumers
Butterly allows you to build custom panels from a few hundred consumers to 20,000+. There are two ways you can recruit new customers;
a) ChickAdvisor Community: ChickAdvisor is our own proprietary which we started in 2006 with over 200,000 members across North America and the UK.
b) Private Consumer Panel: Scale and Enterprise customers can have their own private white-labelled instance of the Butterfly platform allowing them to invite customers from marketing databases.
Build Surveys with Chat GPT
Use the Butterly survey tool to build customized surveys that include;
– Chat GPT question design assist
– Conditional logic
– Custom qualification & screening questions
Get Real-time Insights
Butterly collects and analyses data in real-time so you don’t have to wait. Most campaigns start showing results within a few hours of launch. We would say more but there’s just too much to show!
Content Moderation & Scoring
Not all content is created equal. Within your Butterly dashboard you can view, moderate, and score content being created by consumers for your campaigns.
Instagram Feed For Your Site
Want to boost sales by using compelling social media content? No problem. Any brand that activates a campaign with an Instagram component has the ability to curate content they’d like to feature on their site.
Reviews Feed For Your Site
Everyone knows you need online reviews and with Butterly, it’s really straight forward. Copy and Paste the code into your website and any curated reviews automatically flow to your product page.
Evergreen Reviews for Core SKUs
No one likes to read stale reviews and they lead to lower sales. To solve this the team at Butterly built this tool to help dozens of brands.
Evergreen review programs allow you to target core skews and launch mini-campaigns to drive fresh content.
Retail Content Syndication
Over the last decade, Butterly has partnered with retail syndication partners like BazaarVoice and PowerReviews to syndicate reviews across major retailers reaching millions of consumers for the top CPG brands.